Don’t Get in the Way of Your Sale

One of the issues that salespeople struggle with in the Budget Step is the affordability of their product or service. Salespeople who sell a product or service that they can’t personally afford frequently have trouble talking about money. Because their product is too expensive for them, they assume it’s too expensive for their prospects.

A good rule of thumb to remember: Never look in your prospect’s pocket.

You’re selling BMWs and the average price is $55,000. Besides the company car, which costs you nothing, you own a ten-year-old Chevy, worth a few hundred dollars. Your prospect has enough pain to move to the Budget Step, but you choke. Why? Because you think that spending $55,000 for a car is extravagant. Your customer empathy shows all over your face and suddenly the only thing in the way of making the sale is you. Don’t project a poor self-image to your prospect. Get out of the way of the sale. Let your prospects buy your product or service because it satisfies their pain. Learn that, and you’ll go to the bank more often!

When your prospects are really in pain, it’s not rude to talk about money. In fact, it would be rude not to.

Dan Hudock is an owner of the Sandler Sales Institute in Pittsburgh, PA. He can be reached at (724) 940-2388 or dan@sandler.com. His web site is: http://www.dan.sandler.com

© 1995 Sandler. All rights reserved.

A Look at Mannequin Heads

A mannequin head is a life-size head that includes all of the features of a human face. Mannequin heads can be used in several different situations. They can be used to model hats, wigs, makeup, or be used as practice dummies by people learning to cut hair in beauty school. Mannequin heads can be made to look like all types of people and are built to scale, giving them a lifelike look that is almost eerie. Mannequin heads are usually made of foam, plastic, or vinyl.

Mannequin heads are often used in stores to model hats. It is much easier and more efficient to use a mannequin head rather than an entire life-size mannequin to display a hat. Stores can set up displays that include several mannequin heads on spaces as small as a table. Stores can use nearly any kind of mannequin head to display hats, they do not necessarily have to be colored or have hair, but they can to give shoppers a better look of how the hats will look on a real person.

Mannequin heads are good for displaying wigs as well. Mannequin heads made to resemble different common head and face shapes can give people a good idea of what the different wigs look like on different people. Since all people have unique faces, it is a good idea to get mannequin heads that look different from each other in order to let customers see how the different colors and hairstyles of the wigs will accent different people’s faces.

Mannequin heads with actual human hair are often used in beauty schools as training tools. Students can learn what it is like to cut a real person’s hair by practicing on realistic mannequin heads.

Mannequin heads are useful in many different situations. They can display headwear and wigs and be used as valuable training tools for beauty school students.

Mannequins Info provides detailed information about display, female, and child mannequins, and advice on where to buy mannequins for sale, plus used and wholesale mannequins, and more. Mannequins Info is the sister site of Store Fixtures Web.

Is Your Competition Driving You Bananas?

“Remember - if people talk behind your back, it only means
you are two steps ahead.”
- Fannie Flagg

This Sales Diva absolutely loves the above quote from Fannie
Flagg! It happens every day doesn’t it?

In fact - it may even have happened to you at one point or
another. You are working hard on your business, attracting
customers, making sales…and then IT HAPPENS.

You see something in the paper that your competitor is
doing….you hear an ad on the radio about them…or you lose a
customer or prospect to the EVIL COMPETITOR and your stomach
turns into knots.

You panic. You begin hyperventilating….all because of what
some other business is doing. You frantically start thinking of
how you can drop your prices, have a promotion, give away free
cheese - anything to keep your competitor away!

Stay Away From Monkey Mind!

There is a phrase in Buddhism that refers to what happens when
you allow distraction to take you over…

“A related metaphor is the allegory of a monkey stretching as
far as he can to grab the reflection of the moon in water. He
cannot understand that he is looking in the wrong place.”

I see many businesses jump into “monkey mind thinking” when they
start worrying about their competitors.

Here’s some Sales Diva advice:

- Remember - unless your company is built upon having the
cheapest prices - don’t worry about competitors charging less.
There will always be SOMEONE playing that angle - do you really
want to play in that arena?

- Be aware of what is happening with a competitor but don’t be a
copy-cat.

- Be pro-active. Focus more on what your customer needs from you
- if they don’t see the value in you - the first place they will
go is PRICE.

- Complacency is YOUR BIGGEST COMPETITOR. Your customer can
always choose to do….nothing and stay with the status quo.
Have you ever done that?

- Chart your own course. Stay focused on your own goals, revenue
objectives, marketing strategies. Survey your customers, treat
them like gold - and they will remain loyal to you.

So the next time you feel a bad case of Monkey Mind coming on -
take a deep breath and remember The Sales Diva words of wisdom.

Because worrying about the competition will only drive you
bananas!

Copyright© 2005

Closing the Sale - Timing is Crucial

Waiting until the end of the sales process before closing a
sale is akin to waiting until the last ten minutes of a flight to
Venus before making course corrections. In both cases,
there is a very low probability of success.

It is of little value to wait until after presenting your product
or service to begin applying “closing techniques”. You
must create a sound foundation for the sale throughout the
sales process. Without that foundation, salespeople feel
pressured and trigger prospects’ natural resistance: The
probable outcome is lost opportunities and lack of sales.

Top salespeople, the Top 1%, close at the beginning of the
sale, and many times throughout the sales process:

  • They spend most of their time with people able, willing,
    and ready to buy - these are High Probability Prospects.
  • They only do business with prospects they respect, and
    who, in turn, respect them: These are genuine business
    relationships, with both parties mutually agreeing to move
    forward each step of the sales process.
  • This Mutual Respect results in Total Disclosure of the
    prospect’s needs, wants and buying intentions- as well as
    Total Disclosure of the product’s/service’s benefits and
    limitations.
  • Mutual Agreements and Mutual Commitments happen
    early, and often, throughout the sales process.
  • These mutual agreements lead to Closed Sales: the
    ‘Closing’ is the sum total of the entire series of agreements.
    Closing must begin at the initial stages of the sales process.

During the sales process, almost any point of discussion
provides an opportunity for a commitment. It’s as simple
as asking:

  • “This system will produce at least 20% more sales by
    salespeople that utilize it. Is that what you want?”
  • “Is it profitable to spend between approximately $3500
    per salesperson to achieve that magnitude of result?”
  • “The system requires that your salespeople learn a new
    sales process. Is that acceptable?”

Each ‘Yes’ to questions like these is a commitment, and
integrates ‘Closing’ throughout the Sales Process. Depending
on your products and services, closing should occur between
25 and 45 times before consummating the sale.

If this sounds simple, it is. If it sounds easy, it is not. It
requires preparation, so that every point of discussion is
followed by a simple request for commitment or acceptance.
It also requires a thorough understanding of a sales process
that appeals to the way the human mind works.

By the end of the sales process, most prospects will have
agreed that every one of your product’s features is acceptable,
and they also will have acknowledged your product’s benefits to
them. At that point, it is an easy, natural transition to ask the prospect what s/he wants to do to acquire your product or
service. In most cases, the prospects will create the consum-
mation of the sale. That is, they will design the final close for
the salesperson’s approval.

If this were a sales discussion, rather than an educational
monologue, I would have asked for a commitment -
a closing question - on each point. Go back through this
article and see how many closing opportunities you can find.

©Jacques Werth, High Probability® Selling - All rights reserved.

Jacques Werth, author of “High Probability Selling,” is an internationally respected Sales Trainer and Sales Consultant. HPS graduates are excelling as Top Producers in over 70 industries. Visit http://www.highprobsell.com to read more articles, preview the book, and learn more about High Probability Selling.

4 Reasons You Should Start a Career in Sales - Today!

People choose sales careers for different reasons. Many think that they’ll get rich in a few months’ time. Others choose sales because they truly enjoy meeting new people, while others simply get addicted to the feeling of accomplishment they experience after making a great sale.

Almost everybody can sell a product if they have the right attitude. If you are having doubts whether a sales career is right for you, please consider the following:

* Sales is extremely exciting. If you want a job that is never boring, then choose sales. Sales allows you to meet new people in different places. In this industry, you get to meet all kinds of people in different levels in society. It is also a great career choice for people who love to travel. And don’t think that this is just for people who sell real estate. Many times, makers of products hold meetings or annual conventions so expect some traveling no matter what you are selling.

* Sales can equal huge profits. Apart from the basic salary package that you get, you also get commissions based on the price of the product or property you sell. Ever hear of those stories of sales people raking in thousands or even millions of dollars monthly? That IS possible depending on the product you sell and the drive you have to market it!

* Sales allows flexible schedules. One of the best things about getting into sales is that many times, you dictate your time. Say you are a single mom who needs her mornings for her family, well, with a career in sales; you can easily just meet people in the afternoons or on schedules that YOU want.

* Sales gives you a sense of accomplishment - Closing a sale is not just a matter of promoting something and getting payment. Many sales people really get a feeling of accomplishment after they close a sale because they know that it was they who made the sale happen!

Getting your Sales Feet Wet

If you feel that you have great composure which can put customers at ease, a good listening ability, and an empathy that is great for building relationships, then a career in sales is not a bad idea at all.

If you’re just getting into sales, choose a product that you identify with… one that you truly believe in yourself. This will make the selling process easier and will put you at ease with whomever you talk to while promoting your product.

By the way, learn how to accept rejections. It will happen whether you’re a beginner or a veteran; some people will turn you down even before you speak. Don’t be discouraged right away. Move on to your next prospect. Remember the reasons why you went into sales. If you’re persuasive enough, then you will definitely get that feeling of success and accomplishment that even if you didn’t make that sale, you know that you did your best. Bear in mind that first impressions last and you just got to build a nice, proper and warm relationship with your clients!

Ryan Stewart has coached hundreds to pharma sales success (and he’s done it all for free). To jump-start your pharmaceutical sales career go to pharmaceutical-sales-representative.com

Appreciate to Motivate (Five Keys to Successful Team Building)

Mary Kay Ash, founder of Mary Kay Cosmetics, once said,
“There are two things people want more than sex and
money…recognition and praise.” Time and time again the
one motivating factor that production and is at the top of
most employee lists is appreciation for a job well done. It is
requested more than the green stuff, money.

Why don’t more managers, owners, and employees give
appreciation? Some people state they don’t know how to
give it. Others say they don’t know what to give. Still
others say they are too busy to give or show appreciation.

I think this is one of the biggest sins of managers, being too
busy to give appreciation for a good job well done.
Remember what the old transmission commercials used to
say, “You can pay me now or you can pay me later.” Well,
that is what giving appreciation is about. You can invest in
your employees now and “pay” them with sincere
appreciation and achieve even better performance. Or you
will “pay” later when you see your team’s performance sink,
corrective actions, and overall morale decrease.

The following are five tips to giving sincere appreciate that
will motivate your team to soar to higher level and achieve
more:

1. Be Specific

In order to get the same behavior or action again you need to
let the employee know exactly what action(s) you are
appreciating. For example, the typical attempt at appreciate
sounds like this:

Manager: “Mike, you did a great job earlier today. Keep

up the good work!”

Mike:”Thanks” (Mike is thinking what is he complimenting

me on?)

The correct way:

Manager: “Mike you did a great job on the report earlier

today. I can see you invested a lot of time on the report by

the detail you put in it. I really appreciate you effort.

Thank you.”

Mike: “I appreciate you noticed the time a put into the

report. Thanks!” (Mike is thinking that the manager really

did read it and appreciates his effort. I will be glad to do it

again.)

As you can see the employee has a clear understanding of
what action the manager is showing appreciated for and he is
motivated to take on the project again.

2. Be Timely

Make sure you show appreciation as soon as possible to the
action you appreciate. The further the distant in time
between the appreciation and the action the less impact it
will have to motivate the employee.

Manager: Mike, the report you submitted six month ago

was great. Keep up the good work. Thanks!”

Mike: “Thanks, I think. What report are you taking

about?”

Always find time to show appreciate in a timely manner.
Even if you need to drop something else take time to
appreciate your employees.

3. Be Fair

One of the key concerns of students in my workshops is that
when appreciation is shown, it doesn’t seem fair. The
biggest villain of this is the dreaded “Employee of the
Month” board. Many times when you ask the “Employee of
the Month” what did you do to earn it they say, “I don’t
know.” I have one action you must take when giving
appreciation…be consistent!

* First, clearly state the rules for appreciation so that

everyone understands

how appreciate is earned.

* Second, be consistent when showing appreciation. If

one employee does a favorable action and you show

appreciation and another employee does the same or

similar action and you don’t show appreciation you have

just sewn the seeds of bad morale and feelings of

favoritism.

* Third, always be on the lookout for “finding something

good” your employees do well. Once you achieve this

mindset you will always find the good and increase morale

and productivity within your team and organization.

* Fourth, be pure in your appreciation. If you to show

appreciation, don’t muddle it with other communication. In

other words, don’t show appreciation for one action and

then start discussing a potential corrective action for

another action. This sends mixed signals that say to the

receiver of this

communication, “I don’t want any appreciation because

there is always something bad attached to it.” Keep it

pure!

4. Be Public, if Possible

Appreciation is not something you hide. It works best when
done publicly. Show you appreciation in a public way in
meetings, in front of team members, and management. The
funny thing is that once you get in the habit of doing this
many of your team members will increase the activity they
need to take to also earn this
public appreciation.

5. Be Relational

When I ask the question, “Why do you come to work
everyday?,” in my workshops I usually get “to get paid” as
the first answer the students give. Then as we discuss it
further it always comes down to “I feel like I make a
difference” as the main answer.
You see, in most cases the reason why employees decide to
climb out of bed in the morning, their toes touch the floor,
and they decide to drive to work is that they feel that they
make a difference where they work.

I remember an opportunity to emcee a large sales meeting for
a Fortune 500 company. I introduced a Senior Vice President
and he went to the lectern to address over 500 employees.
He announced that the company achieved sales of $14
billion. Then he quickly announced that their goal for the
next year was $17 billion. As he was talking I was looking at
the audience. They were unusually quiet and attentive.
However, as I looked at them they had a glassy eye look. I
realized the problem was that the speaker was just talking
numbers. He didn’t relate how those 500+ employees made a
positive difference for the company. All he needed to say
was how their sacrifice everyone translated in the success of
the company. Along with this, they will meet the coming
years challenges only with the talents of our
employees. So simple, but so rarely done.

Relate the action done with how if affects the team,
department and organization. Let’s go back to our earlier
examples to complete the appreciate process:

Manager: “Mike you did a great job on the report for the

new computer system earlier today. I can see you invested

a lot of time to do the research so that we have the

necessary information to request the computer system.

Mike, we appreciate your efforts because the new

computer system will make our team more productive so

that the department will achieve its goals and the company

will be profitable this year. Bottom line, bigger bonuses for

everyone. I look forward to seeing

your high level of work in the future. Thank you.”

Mike: “Thanks. I appreciate making a difference. Please

let me know whatever I can do to help the team.”

As you can see, Mike has a clear sense of achievement and
where he fits in the company. Also, the manager encouraged
Mike to do the same behavior soon by saying “I look
forward to seeing your high level of work in the future.”
And the manager ended with a sincere “thank you.”

These are five simple tips that will motivate your employees
to achieve more with a minimum amount of efforts. Starting
today, apply these techniques and you will see a world of
difference in your team, department, and organization.
Remember, “pay” yourself with the rewards now or “pay”
yourself with a low performing team later.

Ed Sykes - EzineArticles Expert Author

Ed Sykes is a professional speaker, author, and leading
expert in the areas of leadership, motivation, stress
management, customer service, and team building. You can
e-mail him at mailto:esykes@thesykesgrp.com, or call him at
(757) 427-7032. Goto his web site,
http://www.thesykesgrp.com, and signup for the newsletter,
OnPoint, and receive the free ebook, “Empowerment and
Stress Secrets for the Busy Professional.”

Why an Analog Notebook Improves Sales Success

Do you search through piles and files on your desk looking for prospect and customer information? If you do, you need a simple system to eliminate this wasted time. Some salespeople have tried using digital technology to improve this sales nightmare. I was one of them and finally gave up, reverting back to the tried and true analog method of a pocket spiral notebook.

New technology including the computers and cell phones doesn’t always work faster or better than a simple analog system. Many salespeople are simply not able to take advantage of digital and wireless technology everywhere. Fortunately, there is one analog sales tool we should never be without. The old fashioned pocket spiral notebook always works and should be within reach of a sales person.

One Location for Notes

Salespeople can simplify note taking and record keeping with a pen and spiral notebook. The spiral notebook has the advantage of instant access, zero warm up time, always on and easy to operate. I prefer the spiral notebook because it can fit inside a small purse or jacket pocket.

Having one location for all your notes makes selling easier. You can always find important information and details of any conversation. Skipping through your notes becomes faster when you adopt this simple one location method. As you finish each notebook, you can date it and file it. After I transfer my notes from the notebook to my computer, I cross out the notes and keep the page intact. If you never tear out a page, you will have a nice record for filing later.

Steve Martinez implements Business Development and Sales Management strategies with a focus on automating the sales process with technology. Selling Magic is a pioneer in automating and customizing ACT or Outlook with the best practices of sales management integrating emarketing and technology for greater profits. http://www.sellingmagic.com

Steve Martinez - EzineArticles Expert Author

The Top 10 Pointers For Making The Sale

1. Get to know the person before the presentation.
It will help you “read” how they’re feeling about what you’re saying as the meeting progresses.

2. Get the person to interact.
Get them involved by asking questions.

3. Ask their assessment of the situation.
Adapt your presentation, if needed, to take their perspective into consideration.

4. Keep it somewhat informal.
Move around, sit down, stand up, interact with your presentation.

5. Keep your presentation aids minimal.
Be ready to improvise on the spot.

6. Be prepared with credentials and applicable case histories.
Have the backup and the proof you need to make your points.

7. Know the company.

8. Use the word “you” a lot.
Whenever possible, and when it makes sense, use the person’s name.

9. Learn to “slide” into the presentation.
Go from the warm and friendly stuff to the reason you’re there smoothly and sincerely.

10. Never forget the three most important rules to closing the sale.
Prove you can get the job done. Get along with the client/boss. Sell ideas, not capabilities.

Terri Levine, Ph.D., MCC, is the best selling author of several books including: “Work Yourself Happy”, “Stop Managing, Start Coaching”, “Coaching for An Extraordinary Life” and “Create Your Ideal Body”. She is the founder of 2 international coach training programs that have global reach: The Coaching Institute, www.coachinstitute.com and Comprehensive Coaching U, Comprehensive Coaching U Home. She can be contacted through the web at www.terrilevine.comor by phone 877-401-6165.